Press Releases

Symplified CEO to Discuss Cloud Security Challenges at the TTI/Vanguard Conference

WHO: Eric Olden, founder and CEO of Symplified. Mr. Olden is an expert in identity and access management and holds US Patent #6,460,141 for his pioneering designs for Web identity. Before Symplified, Mr. Olden was co-founder and CTO of pioneering web access management vendor Securant Technologies. He was the architect behind the ClearTrust product, until its acquisition by RSA Security.

WHAT: As organizations deploy multiple software as a service (SaaS) applications, security, integration, and compliance challenges quickly scale in complexity and increase risk. According to industry reports, 62 percent of enterprises use more than one SaaS application today and this adoption rate is accelerating in the current economic downturn. As a result, IT departments are being forced to extend security mechanisms beyond the firewall in an effort to implement a new security model that can enforce access policies and meet regulatory compliance requirements. Mr. Olden will cover the underlying challenges and pitfalls associated with deploying cloud-native controls and audit capabilities. He will also present a new approach that weaves identity and access management directly into the fabric of the cloud to address these issues.

WHERE: Omni San Diego Hotel, 675 L Street, San Diego, CA 92101

WHEN: Wednesday, February 18, 2009 at 2:30 PM.

About TTI/Vanguard

TTI/Vanguard is the advanced technology conference series for senior-level executives to meet, discuss, and evaluate emerging and breakthrough technologies. Experts offer perspectives on disruptive technologies and their impact on organizations, infrastructures, policies, and society. The result is a framework for linking strategic technology planning to business success. Led by a world-class Advisory Board—John Perry Barlow, Gordon Bell, Peter Cochrane, Deborah Estrin, Eric Haseltine, Michael Hawley, Alan Kay, Leonard Kleinrock, Douglas Lenat, Robert Lucky, Nicholas Negroponte and David Reed— TTI/Vanguard meets five times annually. Members include: brand-name manufacturers, software and hardware developers, aerospace and defense companies, financial and investment institutions, insurers, retailers, healthcare providers, telecommunications firms, government, energy and chemical companies, broadcasters, and universities. This diversity brings an unequalled richness of perspective and experience to the TTI/Vanguard forums. For more information about the conference, please visit

About Symplified

Symplified’s vision is to secure the Cloud and SaaS applications by providing On-Demand Identity. The company has developed SinglePoint™ — a massively scalable Internet utility that delivers access management, authentication, SSO, federation, auditing, compliance and administration capabilities which integrate network security with the cloud. Symplified’s founding management team also created Securant, which pioneered the market for Web access management software and was acquired for $140M by RSA Security. Venture funding for the company was provided by Granite Ventures and Allegis Capital. Symplified is headquartered in Boulder, Colorado.

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Forrester Research – “Build an Identity and Access Management Strategy”

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